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1. Watch the following video:
1.) Describe the term ‘interactive TV’.
A TV system which uses the TV/Cable-network for bi-directional communication. Via TV a user may order groceries, watch a selected movie (VOD- Video On Demand) or get the weather forecast.
2.) Explain the reasons why interactive TV is now called TV 2.0. – Becausew it is like [...]
1. Watch the following video:1.) Explain the purpose of using ‘youtube’ as a source of digital media advertising?
2.) Discuss how collaborative media sites such as youtube, myspace and bebo have changed the current boundaries of media such as news, advertising ect.
3.) Provide a link to an advertising commercial on youtube.
The purpose of using it is [...]
With reference to the image below and answer the following questions:
1.) Define the term ‘digital media’. -
Refers to any type of information in digital format including computer-generated text, graphics and animations, as well as photographs, animation …
Digital media (as opposed to analog media) usually refers to electronic media that work on digital codes. Today, computing [...]
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